CompanyOur mission
Our mission: We exist to make the outside of a building work as one: the gate, the garage, the entrance, the windows and the façade, designed to be chosen, installed and cared for as one system. Built to recognised European standards, and built to last. Explained in plain words. Made with care for what we leave behind. And shaped, always, around the people who live and work behind it.
Five principles stand behind it, and one promise. Read them as a homeowner or as a business, and hold us to them.
Read the five principlesThe principles, in pictures
Concept visualisation
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01 · People firstThe first door of the day. -
02 · One systemGate, garage and entrance in one language. -
03 · Built to lastThe junction that holds it all together. -
04 · Open conversationsOpen spaces. Open conversations. -
05 · Responsible by designAluminium can be recycled again and again.
Five principles
What we hold ourselves to.
Each principle comes with what it means in practice, and a question you can ask us. Read them as a homeowner or as a business: the switch at the foot of the screen changes every answer.
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Principle 1: People first.
A building is for the people who use it. We start with them, and we come back to them at every decision.
For homeowners
- We start with how you live: who comes and goes, what you carry, and what you would like to see when you arrive home.
- Everyday ease comes before novelty. A door, a gate or a window should be simple for everyone in the household to use.
- When you need us, you can reach a person: Customer Care by phone, WhatsApp or email.
For businesses
- We start with the people who will use the building every day, and the people who will look after it.
- Commercial projects, direct conversations: you speak with the team that handles your requirements.
- We plan installation with the people on and around the site in mind.
Ask us
“Who do I contact if something needs attention after installation?”“Who will be our point of contact during the project?”
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Principle 2: One system.
The outside of a building is not a list of products. The gate, the garage, the entrance, the windows and the façade should read, and work, as one.
For homeowners
- Entrance, garage, windows and boundary can share one palette, so the whole exterior feels considered as one.
- With Intelligent Systems, the gate, garage door, entrance door, windows, blinds and heating can come together in one app.
- One conversation can cover the whole exterior, rather than one product at a time.
For businesses
- Façades designed, engineered, tested and installed as one system.
- Eight product families from one company, from buildings and garages to façades and intelligent systems.
- Specifications, quantities and pricing discussed with one projects team.
Ask us
“Can my entrance door, garage door, gate and windows share one finish?”“Can you specify and supply the façade, entrances and gates together?”
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Principle 3: Built to last.
A product should earn its place for years, not seasons. We choose materials, finishes and details for the long run.
For homeowners
- We work to recognised European standards, and our products are CE marked where the relevant harmonised standard applies.
- Ask for physical samples before you decide on a finish. A screen can only show so much.
- Care guidance for each product family helps it keep working, and looking right, season after season.
For businesses
- Where a European standard applies, we work to it. Fire-rated façades are tested as a whole system.
- Details are designed with access, maintenance and the whole life of the building in mind.
- Care and maintenance guidance for each product family, so buildings keep performing after handover.
Ask us
“Can I see a physical sample of the finish before I decide?”“Which European standards apply to the products we are specifying?”
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Principle 4: Open conversations.
Clear answers, in plain words, before you commit. When something depends on your project, we say so.
For homeowners
- Prices include VAT. Delivery and installation charges may apply, so ask us what applies to yours.
- The specifics of your order are set out in your order confirmation and in our Terms and Conditions.
- Talk to us the way that suits you: phone, WhatsApp, email, or a free quotation request.
For businesses
- Direct conversations with the team that handles your enquiry: projects, customer care, or business and partnerships.
- Enquiries from outside the United Kingdom go to the same UK team.
- Our Modern Slavery Act statement and investor relations information can be requested through our corporate contact page.
Ask us
“What exactly is included in my quotation, and what may be charged separately?”“What will you need from us to prepare a specification and quotation?”
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Principle 5: Responsible by design.
Responsibility starts on the drawing board: in what we specify, who we work with, and what we leave behind.
For homeowners
- We aim to keep installation day quiet, tidy and considerate, and to leave nothing behind but the new product.
- Many of the materials we work with, such as aluminium, steel and glass, can be recycled at the end of their life where local facilities accept them.
- Intelligent controls can help you ventilate, shade and heat only when you need to.
For businesses
- We ask our suppliers and manufacturing partners to meet clear expectations on labour, safety, environment and ethics.
- Façade systems engineered for low heat loss, with shading that keeps solar gain down.
- Our approach to the environment and to our supply chain is set out on dedicated pages.
Ask us
“How can I recycle or dispose of my old product responsibly?”“What do you ask of your suppliers and manufacturing partners?”
Where the mission applies
Engineered in Europe. Installed across 22 markets.
Every product family, the same five principles.
We work across Europe, North America, the Middle East and Asia-Pacific. Enquiries from outside the United Kingdom are handled by the same UK team. See where we work
For your files
The mission, word for word.
Need our mission and principles for a supplier questionnaire, a tender or a project file? Copy them exactly as written, or download a plain-text copy.
Our mission
We exist to make the outside of a building work as one: the gate, the garage, the entrance, the windows and the façade, designed to be chosen, installed and cared for as one system. Built to recognised European standards, and built to last. Explained in plain words. Made with care for what we leave behind. And shaped, always, around the people who live and work behind it.
Our principles
- 01 People first. A building is for the people who use it. We start with them, and we come back to them at every decision.
- 02 One system. The outside of a building is not a list of products. The gate, the garage, the entrance, the windows and the façade should read, and work, as one.
- 03 Built to last. A product should earn its place for years, not seasons. We choose materials, finishes and details for the long run.
- 04 Open conversations. Clear answers, in plain words, before you commit. When something depends on your project, we say so.
- 05 Responsible by design. Responsibility starts on the drawing board: in what we specify, who we work with, and what we leave behind.
Our promise. People first. In everything we do.
Hold us to it
Ask us the questions that matter to you.
Choose the questions you would like answered about your project. We prepare an email for you to review. Nothing is sent until you send it from your own email app.
Ready when you are
Your email, prepared.
Nothing has been sent yet. You can add photographs or drawings in your email app.
If we fall short, tell us.
A mission only means something if you can check it. If something has not lived up to these principles, these are the most direct routes to us.
- Customer Care+44 (0) 330 818 0713Monday to Saturday 8 am to 8 pm, Sunday 10 am to 5 pm (UK time)
- WhatsApp+44 (0) 330 818 0713Monday to Friday 7:30 am to 5 pm (UK time)
- Orders and technical supportsupport@watford-construction.comInclude your order reference, and your company if you have one
- Businesses0800 009 3405Monday to Saturday 8 am to 8 pm, Sunday 10 am to 5 pm (UK time)
Questions
About our mission.
To make the outside of a building work as one: designed and installed as one system, built to last, explained in plain words, made with care, and shaped around the people who use it. The full statement is at the top of this page, and you can copy it word for word.
A construction company based in the United Kingdom, bringing domestic and commercial structures to Europe, North America, Asia-Pacific and the Middle East. We work across eight product families, from buildings and garages to façades and intelligent systems. More about us.
Yes. The five principles are the same for everyone; what they mean in practice differs. Use the Homeowner and Business switch at the foot of the screen while you read the principles.
We work to recognised European standards, and products are CE marked where the relevant harmonised standard applies. Which standards apply depends on the product and the project, and they are confirmed in your written specification. Research & Development explains what products are tested against.
In the United Kingdom. Our office is at 54 Clarendon Road, Watford, WD17 1DU, Hertfordshire, United Kingdom. Please contact us before arranging a visit. Company Information lists our registered details.
In your order confirmation and in our Terms and Conditions. You can track orders and manage your details in your account. Prices include VAT. Delivery and installation charges may apply.
Our approach is set out across the Company pages: Sustainability, Environment, Supplier Responsibility and Global Presence. Our accessibility and diversity and inclusion pages are part of the same picture.
The promise
People first. In everything we do.
Every principle on this page comes back to this one. It is how we mean to work with every homeowner, business and partner, and we ask you to hold us to it.
Photographs on this page are concept visualisations.
